For TikTok Shop sellers and DTC brands

TikTok Shop Video Generator and AI Video Generator for TikTok Product Clips

Turn a product photo or a one line brief into vertical clips of 4, 8 or 12 seconds: hook shots, product in use b-roll and scenes for your ads. You still cut, caption and post them in the TikTok editor or CapCut.

9:16

portrait or 16:9

$1

per credit

$49

plans from, monthly

A Standard 720p clip costs 1 credit per second, so an 8 second hook shot uses 8 credits. Compare plans

Describe what should happen in the video starting from the uploaded image.

or drag and drop

JPEG, PNG, or WebP up to 10 MB, any size. The clip follows the aspect you pick below.

Uploading…

MP4, MOV, AVI, MKV up to 50 MB

Uploading…

The short answer

VideoMake is an AI video generator that renders short vertical clips for TikTok from a text prompt or a photo of your product. Each clip runs 4, 8 or 12 seconds in 9:16 or 16:9, at 720p, or at 1080p for 8 second clips on the Pro model. A Standard 720p clip costs 1 credit per second and a credit is worth $1, so a three shot, 24 second ad costs $24. It does not add captions, trending sounds or post to TikTok, so you finish the edit in the TikTok editor or CapCut.

What a TikTok Shop seller can generate

The useful clips are the ones you cannot film quickly on a kitchen table: motion around the product, a setting you do not own, a slow pour, a reveal. Each one renders as its own MP4 that you drop into your edit. For listings and store pages, the AI product video generator page covers the same tool for product detail clips.

01

Hook shots

A 4 second opener made to stop the thumb: the product landing on a counter, a lid twisting off, steam rising from a mug. Short clips are the cheapest way to test several openings for the same ad.

02

Product in use b-roll

Hands applying a cream, a blender running, sneakers on a wet street. Cut these between the parts where you talk to camera. The AI b-roll generator guide has prompt patterns for this kind of footage.

03

Scenes from a product photo

In the From Image tab, upload a JPEG, PNG or WebP of the real product (up to 10 MB) and describe the motion around it. Check every frame: TikTok Shop forbids AI that changes size, color, material, quantity or features.

04

A brief from your own ad

Analyze and Recreate takes one of your own clips (MP4, MOV, AVI or MKV, up to 50 MB) and writes a scene by scene description you can edit into new prompts. It costs 1 credit for every started 150 seconds of video.

What you get in each clip

  • An MP4 of 4, 8 or 12 seconds, portrait 9:16 or landscape 16:9
  • 720x1280 on 720p, or 1080x1920 on 1080p (Pro model, 8 second clips)
  • Sound the model generates with the picture, such as room tone and effects
  • Credits returned to your balance if a render fails
  • Unlimited downloads of everything you generate

What you still do in CapCut or TikTok

  • Captions, subtitles and on screen text (VideoMake adds none)
  • Music and trending sounds (there is no sound library)
  • Your voice over and talking to camera (no avatars, no voice cloning)
  • Joining clips on a timeline and trimming them
  • Posting, product links and scheduling (no TikTok connection)

What one TikTok ad costs in credits

Every plan includes a monthly pool of credits, and each credit is worth $1 of the plan price. The Standard model at 720p uses 1 credit per second of video. The Pro model uses 4 credits per second at 720p or 1080p, so save it for the shot that carries the ad.

A seller who posts two 24 second Standard ads a week needs about 48 credits a week, roughly 200 a month. The Pro plan ($149, 149 credits) covers about six such ads a month, and the Business plan ($499, 499 credits) covers a weekly cadence with room for retakes. Plus ($49, 49 credits) is enough to test the idea, with a cap of 12 credits a day.

Plan on more than one attempt for the shots that matter, since a generated clip sometimes misses the motion you asked for. Yearly billing halves both the price and the monthly credits, so the cost per credit stays at $1. See every plan and its daily limit.

What you make Settings Credits Cost
One hook shot 4 s, Standard, 720p 4 $4
One b-roll clip 8 s, Standard, 720p 8 $8
One long scene 12 s, Standard, 720p 12 $12
Three shot ad 3 x 8 s, Standard, 720p 24 $24
One hero shot 8 s, Pro, 1080p 32 $32
Three shot ad in 1080p 3 x 8 s, Pro, 1080p 96 $96

Plus

$49/mo

49 credits, 12 a day

Pro

$149/mo

149 credits, 60 a day

Business

$499/mo

499 credits, 120 a day

Enterprise

$998/mo

998 credits, 240 a day

Monthly billing in US dollars. The Pro model and 1080p start on the Pro plan.

How to make a TikTok Shop clip with VideoMake

The panel at the top of this page is the whole tool. These are the same four steps a seller runs each week, and the AI short form video generator page shows the same flow for Reels and Shorts.

  1. 1

    Start from a prompt or a photo

    Use the Generate tab for a text prompt, or From Image to animate a photo of your real product. The template list includes TikTok Product Showcase and Product Unboxing as starting points.

  2. 2

    Describe one shot

    Write what the camera sees in a single shot: subject, action, setting, light and camera move. One clear action per clip works better than a whole story in 8 seconds.

  3. 3

    Set length, model and shape

    Pick 4, 8 or 12 seconds, the Standard or Pro model, 720p or 1080p, and 9:16 for the TikTok feed. The panel shows the credit cost before you press Generate.

  4. 4

    Download and finish the edit

    Download the MP4 from your videos, then join it with your own footage in CapCut or the TikTok editor, add voice, text and sound, and switch on the AI-generated content label.

Other ways to get TikTok product videos

A generator is one source of footage among several, and most sellers who post every week mix them. Here is where each route fits, described from what the vendors publish rather than from prices we could not confirm. For a wider look at ad tools, read the best AI video generator for ads or the AI video generator for ads page.

Route What you get How you pay Best for
UGC creators and affiliates A real person holding and using your product, which is what TikTok Shop's shoppable video guidance asks for A fee per video or a commission on sales, plus product samples The main shoppable video and trust
TikTok Symphony Creative Studio TikTok's own AI suite with video generation, avatars, an agent and editing, inside TikTok for Business No charge for advertisers. Video generation uses a weekly credit allowance, 1 credit per second, tied to your ad account and spend Sellers already running TikTok ads
CapCut and the TikTok editor Timeline editing, captions, text, sounds and templates for footage you already have Your editing time, plus any paid plan the editor offers Assembling and finishing every video
AI avatar tools A synthetic presenter reading a script with a synthetic voice A subscription set by each vendor Explainers. TikTok Shop guidance rules out AI voices as the spoken interaction in shoppable videos
VideoMake Original 4 to 12 second clips from a prompt or product photo, 9:16 or 16:9, 720p or 1080p Monthly plan from $49, 1 credit ($1) per second on Standard 720p Hooks, b-roll and scenes you cannot film, for ads and cutaways

If you already spend on TikTok ads, try Symphony first, since it costs you nothing extra. TikTok said in August 2026 that its newest Symphony video update, with clips of up to 30 seconds, was rolling out to select paid advertisers in select markets, so access depends on your account.

TikTok video specs and the AI label rule

In-Feed ad specs

TikTok's ads help center lists vertical 9:16 as the recommended shape for non-Spark In-Feed ads, at 540x960 pixels or more. Horizontal 16:9 needs 960x540 and square 1:1 needs 640x640. Files can be MP4, MOV, MPEG, 3GP or AVI, up to 500 MB, with a bitrate of at least 516 kbps.

VideoMake portrait clips come out at 720x1280 or 1080x1920 as MP4, above that minimum. There is no square option, so crop in your editor if you need 1:1.

Shoppable video guidance

TikTok Shop's Seller University asks for videos recorded in a real world environment that show your face and the physical product, with at least 3 seconds of dynamic content. It also says not to use non real time verbal interaction such as AI-generated voices or recordings.

So generated clips belong around a person, not instead of one: as the hook before you speak, or as cutaways while you explain the product.

Label realistic AI content

TikTok states that it requires people to label realistic AI-generated content, and it uses detection models and C2PA Content Credentials to apply labels as well. TikTok Shop asks sellers to disclose content that is fully generated or significantly edited by AI, through on screen text, a note in the description or the AI-generated content toggle when posting.

TikTok Shop also bans AI that misrepresents the product, shows effects it cannot achieve, imitates a real person or invents a doctor or other professional to sell health products.

Sources read in October 2026: TikTok Ads Help Center (Video Ads Specifications), TikTok Shop Seller University (Requirements for High-Quality Videos and LIVEs, AI-Generated Content Restrictions and Requirements), TikTok Newsroom (November 2025) and TikTok Ads Help Center (About Symphony credits).

TikTok Shop video generator questions

Can you use AI to make TikTok Shop videos?

Yes, with limits. TikTok Shop asks sellers to disclose content that is fully generated or significantly edited by AI, and it bans AI that changes a product's size, color, material, quantity or features or shows results it cannot deliver. Its shoppable video guidance wants your face and the real product, so AI clips fit best as hooks and cutaways.

How to make AI videos for TikTok Shop?

Upload a clear photo of the real product or describe the shot, pick 9:16, choose 4, 8 or 12 seconds and generate. Download the MP4, then cut it together with footage of you holding and using the product in CapCut or the TikTok editor, add your own voice and text, and turn on the AI-generated content label when you post.

What is the best AI video generator for TikTok?

It depends on the job. If you already run TikTok ads, start with TikTok's own Symphony Creative Studio, which advertisers can use at no charge with weekly credits. For original cinematic product shots outside TikTok's tools, a clip generator like VideoMake fits. For captions and assembly, use an editor such as CapCut.

Does TikTok detect AI videos?

Yes, in part. TikTok says it requires labels on realistic AI-generated content and layers its own detection models with C2PA Content Credentials, an industry standard that embeds metadata in files. It may add the AI-generated label automatically, and labels cannot be removed after posting, so disclosing yourself is the safer choice.

How to make TikTok videos with AI?

Plan the edit first: a 2 to 4 second hook, a few product shots and a clear offer. Generate the shots you cannot film easily as vertical clips, film the parts that need a real person, then assemble, caption and add sound in the TikTok editor or CapCut. Label realistic AI footage when you publish.

Does TikTok use AI?

Yes. TikTok runs Symphony, its own generative AI suite for advertisers, with video generation, avatars and an agent inside Symphony Creative Studio. It also uses AI detection models to find and label AI-generated content on the platform, alongside C2PA Content Credentials and invisible watermarks on content made with its own tools.

Make this week's TikTok product clips

Write one shot, pick 9:16 and generate. An 8 second Standard clip uses 8 credits, and you see the cost before you press the button.

Write your first shot See plans and credits